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Susquehanna Life Magazine History -- 1993

Jan 03, 2018 11:28AM ● Published by Erica Shames

Gallery: Susquehanna Life Magazine First Issue [3 Images] Click any image to expand.

This is the prototype-cover for the first issue of Susquehanna Life magazine, created by PROgraphics, formerly of Liverpool. The issue was originally scheduled to debut Fall 1993.

(See accompanying newspaper articles, below, which appeared in 1) the July 1, 1993, issue of the Daily Journal (now Standard-Journal), introducing the magazine, and 2) the December 1993 issue of NE PA Business Journal, announcing the magazine's January debut.) 

The first issue of Susquehanna Life magazine debuted Winter 1993, and a premiere-issue party was held at Tedd's on the Hill, Jan. 27, 1993, from 5:30 to 7:30 p.m.

The publication of the first issue was covered by WYOU-TV, as founder and publisher Erica L. Shames received delivery of 8,000 copies of the first issue to her Lewisburg home, and subsequently delivered some to the Susquehanna Valley Visitors Bureau. (Access the video at https://youtu.be/yqtqTBaOjtI?t=12.)

A driving snowstorm threatened to cancel the premiere-issue party, but the event took place successfully as planned, with a variety of business leaders in attendance--business owners and marketing and advertising managers we are eternally grateful to for taking a risk on a new entrepreneurial enterprise--the region's original lifestyle magazine.

These businesses included:
WMLP radio (John Yingling and Don Steese helped us with advertising and allowed us to air our Valley Lifestyle Updates on WVLY, which gratefully continue today, under Roger Haddon's ownership of Sunbury Broadcasting); 
- PROgraphics (whose talented graphic design department created the first few issues of the magazine);
The Terry Wild Studio (whose award-winning photography often graces the pages of Susquehanna Life magazine); 
The Sigmund and Claire Weis Center for the Performing Arts at Bucknell University*;
- J. Kleinbauer (Joe was an avid advertising supporter and cheerleader, and a personal friend);
WRAK radio;
- Classic Realty (Mary Mastascusa is a friend and neighbor);
- Kuhns Brothers;
- Lewisburg Merchants: Campus Theatre*, W.L. Donehower, The Learning Source, The Open Door Gallery*, Premiere, Susquehanna River Valley Visitors Bureau*, Dogwood Hill, Foss Jewelers*, The Lexicon Bookstore, Peachbottom's, Roger's Men's Wear, The Wardrobe; 
The Printed Page;
- Lewisburg Office Equipment and Copy Centre;
Fine Line Homes* (sales manager Mark Bittner has been an avid supporter of the magazine for years, and Fine Line Homes remains one of our longest-running advertisers);
Villager Realty; 
- The Housing Center;
- The Inn at Olde New Berlin (John and Nancy were avid supporters of the magazine, and are good friends);
- Irvin's (an advertising supporter for years); and
Wood-Mode* (still advertising, through our friends Liz and Mike Griffin at Lewisburg Builders Supply). 
Articles in the first issue included:
- Good Morning, Central Pennsylvania by Erica L. Shames;
- Hackenberg's Bees: They Make Honey, Don't They by Leslie Joyce;
- 'Tis the Season Not to be Jolly;
- Gabriel's Restaurant: The Inn at Olde New Berlin; 
- Lewisburg: A Look Back in Time by Kenn Reagle;
- How to Buy a Home--Tips from The Experts by Erica L. Shames;
- A Bit of Nostalgia (Dewart General Store); and
- An Insider's View of New Berlin by Pat Parker (a friend, whose articles graced the pages of the magazine for years).  

Stay tuned throughout 2018 to learn more about the history of Susquehanna Life magazine as we celebrate our 25th anniversary!

* Denotes businesses that still advertise in Susquehanna Life magazine!


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    Students engage in moderate to vigorous physical activity through a variety of enjoyable game...


  • Business Practices for Creatives

    02/13/2018
    06:00PM — 09:00PM

    Business Practices for Creatives DES 200, Tuesday, January 30 - April 3 6 p.m. - 9:00 p.m., 1 c...


  • HTML5 & Website Design

    02/13/2018
    06:00PM — 09:00PM

    HTML5 & Website Design DES 155, Tuesday, January 30 - April 3 6 p.m. - 9 p.m., 1 credit, $475 ...


  • Drawing (Portrait & Figure)

    02/13/2018
    06:00PM — 09:00PM

    Drawing (Portrait & Figure) CE 91, Tuesday, January 30 - March 20 6 p.m. - 9 p.m., $245 Evan ...


  • Intro to Social Media Marketing

    02/13/2018
    06:00PM — 09:00PM

    Intro to Social Media Marketing SM 101, Tuesday & Thursday, January 30 - March 1 6 p.m. - 9 p.m...


  • Acrylic Painting and Mixed Media

    02/13/2018
    06:00PM — 09:00PM

    Acrylic Painting and Mixed Media CE 238, Tuesday, January 30- March 6 6 p.m. - 9 p.m., $215 Ju...


  • "The Blues Show"

    02/14/2018
    10:00AM — 06:00PM

    What does "blue" mean to you? Make work that shows it -- the color blue, Blues music, blue in th...


  • Homeschool Hangout

    02/14/2018
    11:00AM — 01:00PM

    Every other Wednesday 11-1p.m. during the school year beginning Jan. 17th-Apr. 25th.Parent/child ...


  • Books Undone

    02/14/2018
    11:00AM — 07:00PM

    Books become the canvas for contemporary artists in this national juried exhibition. Exhibition i...


  • Adobe InDesign

    02/14/2018
    06:00PM — 09:00PM

    Adobe InDesign DES 154, Monday & Wednesday, January 29 - February 28 6 p.m. - 9 p.m., 1 credit,...


  • From a graffiti artist in the favelas (slums) of Brazil raising awareness about domestic violence...


  • "The Blues Show"

    02/15/2018
    10:00AM — 06:00PM

    What does "blue" mean to you? Make work that shows it -- the color blue, Blues music, blue in th...


  • Books Undone

    02/15/2018
    11:00AM — 07:00PM

    Books become the canvas for contemporary artists in this national juried exhibition. Exhibition i...


  • iMAKE

    02/15/2018
    04:30PM — 05:30PM

    This a-la-carte class series offers both art and science projects for children ages 6-12. String ...


  • Intro to Social Media Marketing

    02/15/2018
    06:00PM — 09:00PM

    Intro to Social Media Marketing SM 101, Tuesday & Thursday, January 30 - March 1 6 p.m. - 9 p.m...


  • Intro to Video Production & Short Film

    02/15/2018
    06:00PM — 09:00PM

    Intro to Video Production & Short Film DES 178, Thursday, February 1 - April 5 6 p.m. - 9 p.m.,...


  • Design Principles & Typography

    02/15/2018
    06:00PM — 09:00PM

    Design Principles & Typography DES 150, Thursday, February 1 - April 5 6 p.m. - 9 p.m., 1 credi...


  • The Art of Felting: 2-D Composition

    02/15/2018
    06:00PM — 09:00PM

    The Art of Felting: 2-D Composition CE 239, Thursday, February 1 - March 22 6 p.m. - 9 p.m., $...


  • Oil Painting

    02/15/2018
    06:00PM — 09:00PM

    Oil Painting CE 169, Thursday, February 1 - March 22 6 p.m. - 9 p.m., $245 Michael Allen Ex...


  • "The Blues Show"

    02/16/2018
    10:00AM — 06:00PM

    What does "blue" mean to you? Make work that shows it -- the color blue, Blues music, blue in th...


  • Music Together Family Classes

    02/16/2018
    10:00AM — 12:00PM

    Runs for 8 weeks on Fridays Session A: 10-11am Session B: 11:15-12:15pm Music Together® is a f...


  • Books Undone

    02/16/2018
    11:00AM — 07:00PM

    Books become the canvas for contemporary artists in this national juried exhibition. Exhibition i...


  • Homework Happy Hour Tutoring

    02/16/2018
    03:00PM — 04:15PM

    Fridays 3-4:15 p.m. during the school year beginning Feb.9th.  Bloomsburg University Education...


  • The 5th annual Destination Blues Music Festival comes to 18 venues in Columbia and Montour Count...


  • "The Blues Show"

    02/17/2018
    10:00AM — 06:00PM

    What does "blue" mean to you? Make work that shows it -- the color blue, Blues music, blue in th...


  • chttp://engage.pcad.edu/winter2018

    02/17/2018
    10:00AM — 12:00PM

    Young Artists Academy for Grades 6.7.8.9 YS13, Saturday, January 27 - March 17 10a.m. - 12 p.m....


  • Youth Studio Art I for Grades 1.2.3

    02/17/2018
    10:00AM — 12:00PM

    Youth Studio Art I for Grades 1.2.3 YS11, Saturday, January 27 - March 17 10 a.m. - 12 p.m., $1...


  • Youth Studio Art II for Grades 4.5

    02/17/2018
    10:00AM — 12:00PM

    Youth Studio Art II for Grades 4.5 YS12, Saturday, Saturday, Saturday, January 27 - March 17 10...


  • Intergenerational Drawing (8 & up)

    02/17/2018
    10:00AM — 12:00PM

    Intergenerational Drawing (8 & up) CE 189, Saturday, January 27 - March 3 10 a.m. - 12 p.m., $1...


  • Short Story Writing

    02/17/2018
    10:00AM — 12:00PM

    Short Story Writing CE 208, Saturday, January 27 - March 3 (no class on February 24) 10 a.m. - ...


  • Sit Next to Me

    02/17/2018
    03:00PM — 04:00PM

    Wouldn’t it be nice to hear a positive, interesting, heartfelt, sad, weird, and even funny sharin...


  • The 5th annual Destination Blues Music Festival comes to 18 venues in Columbia and Montour Count...


  • Books Undone

    02/18/2018
    11:00AM — 07:00PM

    Books become the canvas for contemporary artists in this national juried exhibition. Exhibition i...


  • The 5th annual Destination Blues Music Festival comes to 18 venues in Columbia and Montour Count...


  • "The Blues Show"

    02/19/2018
    10:00AM — 06:00PM

    What does "blue" mean to you? Make work that shows it -- the color blue, Blues music, blue in th...


  • Adobe InDesign

    02/19/2018
    06:00PM — 09:00PM

    Adobe InDesign DES 154, Monday & Wednesday, January 29 - February 28 6 p.m. - 9 p.m., 1 credit,...


  • Illuminated Letters

    02/19/2018
    06:00PM — 09:00PM

    Illuminated Letters CE 206, Monday, January 29 - February 26 6 p.m. - 9 p.m., $195 Matt Chapma...



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